Jeunesse Lifestyle Rewards

Each year, Jeunesse provides its highest earners with a number of world-class travel opportunities. I rebranded this former 'incentive trip' program to Lifestyle Rewards and covered annual trips to locations like Cancun, Dubai and Maui on social media with a hashtag campaign around #LifestyleRewards.

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Social Media Manager/Copywriter: Austin Castle
Production: Sebastian Cuevas Minotta